October 25, 2025
The Weekend Read✨Make-up Made Easy: Creative Looks for Autumn/Winter 2025-26
Hello!
Welcome to this week’s The Weekend Read. We’ve covered some deep subjects recently including brand diversity, the psychology of shopping and the secret life of fashion, so this week we're shining the spotlight on make-up, not as a chore, but as a little moment of joy and self-care that fits into every day of our lives. As we move further into autumn and winter, our skincare routines and our make-up need to shift, so we want to help you lean into that, feeling confident and radiant.
We’re going to explore four distinct make-up looks that you can dip into depending on mood, time and occasion, from minimal to more expressive, using key pieces from your House of Colour make-up selection. The star players this season are the newly-released Butter Balms, our creamy lip-balm hybrids and the new Cream Blushes, velvet-cream cheek and lip colour. These are multi-purpose, texture-smart and tailored for our changing skin needs.
We'll add in some application tips, pro tricks for those of you who love a little make-up detail, as well as friendly encouragement for those less-is-more days. Whether you’re a barely there type of person or a full-on make-up lover, there’s something here for you.
Why it's Important to Look After Your Winter Skin
As autumn turns into winter, the light changes, the air dries out and our skin often looks a little more tired and a bit flatter in tone. For many women, especially those of us with a more mature skin, this means a couple of subtle shifts:
- Skin can lose a bit of that inner glow and elasticity, so make-up that enhances rather than masks works best.
- Cream and balm textures work beautifully for mature skin because they sit gently on the surface and settle softly into fine lines rather than emphasising them.
- Multi-use items means fewer products in your make-up bag and more confidence when you look in the mirror.
This season the beauty world is aligned with this direction. Autumn/winter trends are highlighting cool pink-nudes, cocoa-browns, plums and deep burgundies for lips, and by extension cheeks, this season. Multi-tasking balms that bridge lips, cheeks and eyes are increasingly in demand, which brings us nicely to our new favourites.
Key Product Highlights This Season
Our ethos behind this blog is not to sell, but to offer guidance, advice and inspiration: this is why you know when we recommend products, we do it from a place of genuine belief in their efficacy. Here are the key products across the beauty world this season:
- Butter Balms: These are rich, creamy-balm textures that melt onto lips, and can even be softly layered onto cheeks or eyelids. They give colour and moisture and have a rich, buttery texture that melts into your skin whilst giving a buildable wash of colour.
- Cream Blush: Offering a more dewy finish than mineral blush, these moisturising cream blushes are velvety and smooth and are packed with moisturising botanicals and vitamin C. They give a real-skin finish with a soft satin glow. Importantly, they can be used for cheeks, lips and eyelids, making them ideal for our multi-tasking lives.
- Setting Spray: By keeping make-up in place throughout the day, setting sprays prevent smudging, creasing, fading and make-up settling into fine lines. It gives hydration and fortifies your skin with vitamins and antioxidants.
The underlying themes this season are to have fewer products, smarter usage and textures that work with the skin rather than against it.
So think of your make-up bag like this season’s core toolkit: Always skin-prep first. Then add one cream product you can use on your cheeks, lips and eyes. Then add one balm product for your lips and/or cheeks, then finally a third product to finish and elevate.
Four Looks for AW25/26
We always want to give you all the options, so here are four looks that reflect where you might be in your make-up journey: minimal, moderate, wanting a refresh, or full look update. Each option uses House of Colour products and highlights how one item can serve multiple roles. Follow these tips to tailor for your age, skin condition, time of day and personal palette.
Barely There Glow
Perfect for early mornings, weekends or women who prefer minimal make-up.
Products:
- Cream Blush (light wash on cheeks)
- Butter Balm (lip only)
- Mascara - optional, to keep this look fresh and make you appear wide awake!
How to apply:
- Prep your skin with your usual moisturiser and SPF, which you should be wearing all year round, and a light tint if you use one; our BB creams are perfect for this. If this is too much, just dab and blend your concealer where needed.
- Take the cream blusher and draw it along and up your cheekbone. Use your fingers to blend towards your temple or use a blusher brush if you have one. Because of it’s creamy texture, it adds that skin-like glow rather than sitting on top of your skin.
- On your lips, swipe a butter balm in a shade that belongs to your seasonal palette. It gives a hint of colour and moisture; no defined edges, just softness. This season is about depth and calm sophistication rather than harsh lines.
- If you like, one coat of mascara opens the eyes. That’s it!
Why we love it: You look refreshed, not made up and there’s radiance in your skin, not chalkiness. For mature skin, avoid heavy powders or too many layers which prevent the settled-in-the-creases look. The cream to skin finish keeps things modern too.
Top tip: For mature skin, avoid sweeping too low on the cheek — keep it higher so it lifts your face.
Your Best Daytime Look
Between minimal and full glam, this is for the woman who does carry a make-up bag but might have had the same products for years and needs a refresh.
Products:
- Cream Blush (cheeks and a light dab on your eyelids for cohesion)
- Butter Balm (lips)
- Eyeliner or shadow and mascara (just choose one)
How to apply:
- Use your favourite foundation or BB cream that matches your skin tone.
- Apply the cream blush as before, but extend a little further up your temples. You can also apply along the eyelid crease or even use your fingertip to press a small amount on the outer corner of the lid. This subtly ties your cheeks to your eyes and gives an intentional, cohesive look.
- Use the butter balm in a slightly stronger shade than your barely there one, enough to have presence but still soft.
- Apply a thin line of eyeliner or a soft shadow close to your lash line and mascara. This gives definition without going full evening glam.
- Optional: Use a little translucent powder or mineral foundation on your T-zone if your skin is prone to midday shine. For mature skin, use a very light hand as you want glow, not dryness.
Why we love it: You’re changing up your same old routine but with new textures and trusted colours. The multi-purpose blush for eyelids is a neat trick giving you fewer products for a faster routine.
Top tip: If you find your eyeshadow palette hasn’t been touched for months, pick one shade that matches your season and apply it close to the lash line rather than your full eyelid. This gives a fresher, simpler and more wearable look for daytime.
Soft Statement for the Evening
Here we're going to step it up, without going full editorial. This look is modern, soft and chic.
Products:
- Cream Blush (cheeks and lips)
- Butter Balm (lips or layered)
- Eyeshadow palette (2 shades)
- Bronzer or illuminator
- Mascara
How to apply:
- Use your favourite foundation or BB Cream as before. If you’re over 40, ensure it’s a luminous-finish or has hydrating ingredients so it doesn’t sit in fine lines.
- Start with your deeper toned cream blush and apply as before. Then, take your fingertip with the same product and press lightly across your lips, the benefit of multi-purpose products.
- On top of the blush/lip base, apply a butter balm in a slightly deeper or richer tone to add dimension and a moisturised finish.
- Pick one medium shade and apply on your eyelid, then one slightly deeper shade in the outer corner and along the lower lash line. Use soft brushes or your fingers to blend to keep the effect melted and gentle so as not to create harsh lines.
- Use a tiny amount of bronzer or illuminator along the top of your cheekbone above your blusher, the inner corner of your eyes and your cupid’s bow of the lips. This catches the light and lifts the face.
- Finish with a coat of mascara or two if you want a little more drama.
Why we love it: This is a polished, intentional but still wearable look. It uses your trusted multi-purpose products but adds more depth and layering so you feel like you’ve dressed up your make-up without changing your whole look.
Top tip: If you feel your face is a little top-heavy with products by the evening, use a blush brush to lightly sweep the cream blush along your jawline towards your ear. This extends and helps balance the face.
Full Make-Up Mood
This is where you really get to play. This look is about taking your current make-up products and applying in a modern way so you feel refreshed for the season.
Products:
- Cream Blush (cheeks, lips and eyelids)
- Butter Balm (lips)
- Lip pencil
- Eyeshadow palette (3 shades)
- Eyeliner
- Bronzer or illuminator
- Mascara
- Setting mist
How to apply:
- Use your favourite foundation or BB Cream as before. If using a liquid foundation or BB cream, add a drop of liquid illuminator for a glowing finish.
- Choose your deeper toned cream blush and apply it to your cheeks, lips and a light wash on your eyelids. This creates a united look which is very chic for AW25/26.
- Define your lips with a lip pencil in a tone close to your balm, then apply your butter balm for moisture, shine and colour. Layer if you want more depth.
- Pick one base shade for your eyelid, one shade in the crease and one on the outer corner. Add a whisper of illuminator under the brow bone or inner corner. Use eyeliner if you like definition.
- For a structured look, lightly sweep bronzer under your cheekbones, and along your temples and jawline. Be careful not to leave any harsh lines, so go back with a clean brush and soften the edges.
- Sweep a small amount of illuminator above your cheekbones, inner eye corner and cupid’s bow. Don’t go full shimmer though, you want a subtle glow only.
- Spray your Setting mist to hold the look. They are great for longer nights out, or where you want your make-up to last.
Why we love it: This is the time to play with your make-up. Swap in one new shade, one new texture and you’ll feel like you’ve reinvented the look without buying a full new make-up bag. The multi-purpose nature of cream blush and balm means fewer items, less fuss and a more connected look.
Top tip: If you’ve been wearing the same safe browns or pinks for years, consider trying a new shade for your lips or cheeks this season.
Make-up as you Mature
For those of you who are over 40, we want to emphasise how make-up needs to change along with the changes you see in your skin.
- Texture matters: Creams, balms and liquids tend to work better than heavy powders for mature skin because they give flexibility, avoid settling into lines and give a more awake finish.
- Placement is key: As our skin starts to show the effects of gravity, the sweet spot for blush slightly shifts. Bringing colour higher along the cheekbone and up onto your temples can give a subtly lifted look.
- Less layering, more clarity: Instead of piling on ten products, two or three go-to items used cleverly will give you a fresher look.
- Colour depth changes: Skin loses some natural contrast as we age as our skin and lips fade a little. Using deeper, richer lip and cheek tones from your palette can bring back that definition. This means you might want to wear a deeper toned butter balm or cream blush than you're used to.
- Hydration and glow beats flatness: If your skin starts looking grey or dull this winter, prioritise moisturising, a foundation that gives luminous texture and depth in your blush and lip colour.
Top Trend Picks This Season
One trend that beauty editors are talking about this year is the 'Rom-Com Lip'; a soft, just-kissed, slightly blurred finish rather than a sharply lined, heavy lip. This works beautifully with a butter balm applied slightly inside the lip line and blotted.
The 'Berry Flush' look is strong this season and suits those of you who are a Summer or Winter. Berry-toned cheeks, lips and even eyelids are popping for AW25/26. Multi-purpose balms and cream products are perfect for achieving this look with ease.
We love the idea that your make-up bag should reflect your real life, not a perfect Instagram face or the entire make-up counter in John Lewis! So if you’re rushing between school-runs, work meetings or social catch-ups, the fewer switches the better. That’s why we love the multi-purpose theme this season.
Final Thoughts: Know What Works For You
Whichever look you decide to adopt this season, from the barely there to the fully styled, the key is this:
- Choose products that work with your colour palette and skin tone.
- Choose textures that support your skin.
- Choose placement and make-up habits that suit your lifestyle.
- Choose one small tweak this season that makes you feel different.
For example, just by switching to a cream blush instead of your powder, and using a butter balm instead of a matte lipstick, you’re already modernising your make-up for AW25/26. So grab your favourite shades and pick your look for today. Let’s make this season’s make-up feel fresh, confident and very you.
Enjoy your weekend! In next week's The Weekend Read, we'll be talking about Personal Shopping and how expert eyes make all the difference when you shop.
Best wishes,
Jenny & Judi xx
Jenny Goldsmith
Celebrator of Individuality
Curator of Confidence
Tel: 07986 062460
e: jenny.goldsmith@houseofcolour.co.uk
w: www.houseofcolour.co.uk/jennygoldsmith
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Jenny Goldsmith | Read in about 13 minutes