Pantone has decreed the colour peach as their 25th Colour of the Year. 13-1023 Peach Fuzz is to capture the warm, fuzzy feeling we're to experience this year and our expert stylist, Fiona Ingham, has broken down her thoughts on the colour and how you can embrace it in 2024!
Another year, another Pantone COTY! Initially, I misread it as Peach Fizz, which seems more fun. Reminiscent of a delicious Bellini cocktail of precisely the same hue that I was introduced to in Venice many years ago.
Each year, Pantone experts take soundings internationally in fields as diverse as political events, tech, travel destinations, sports, movies, fashion, design, and more to decide upon their Colour of the Year (COTY).
As a colour analyst, I always enjoy this annual event because it draws attention to colour and encourages a conversation about its importance. As Laurie Pressman, Vice President of the Pantone Color Institute, suggests, their choice "highlights colour’s role as a silent language. On any given day, the colours you wear affect your mood and how you want others to perceive you. Colour is an important message you send to the world." So true! Something that encourages people to consider wearing colour instead of the UK’s ubiquitous black, white and grey is to be welcomed!
Peach Fuzz contrasts markedly with the bright, cool-based Viva Magenta of 2023; related to Barbie Pink and still widely available in clothing. That shade was chosen for its vibrancy to cheer us up post-pandemic. For 2024, Pantone feels that a soft, gentle, calming vibe is required, aimed at encouraging us to nurture ourselves and others. Wow! A big ask for a colour! But this is true for every colour given pride of place as COTY.
Should you go for it? Will it work in your wardrobe? Unlike some previous choices such as 2022’s intense purple Veri Peri, which is safe for all, Peach Fuzz is a colour that can totally wash out some skin tones. If you haven’t had your colours done and are considering investing in a peach-toned item, hold it against your face with a critical eye to ensure it truly flatters. Although we always advise having a personal consultation in one of our naturally lit studios if you want to discover the colours that truly suit your skintone!